AI tools have moved from novelty to daily workflow, and the choice now runs into the hundreds. Around 47% of people already use generative AI at work through their own accounts, often before their company picks a standard.
These are the AI workplace tools enterprise teams reach for most, grouped by the job they do, with what each one is best for and where pricing starts.
Tip: Pick by the task first. The strongest stack pairs one general assistant with specialist tools for code, content, and media.
Enterprise AI tool comparison table
| Tool | Category | Best for |
| ChatGPT | General assistant | Broad, all-purpose work |
| Microsoft Copilot | Productivity suite | Microsoft 365 teams |
| Gemini | Workspace assistant | Google Workspace teams |
| Claude | General assistant | Long-form drafting and analysis |
| Grok | General assistant | Research, analysis, and document-grounded work |
| Perplexity | Answer engine | Sourced research and fact-finding |
| Poe | Multi-model app | Comparing models in one place |
| GitHub Copilot | Coding | GitHub-based engineering teams |
| OpenAI Codex | Coding | Parallel, autonomous coding tasks |
| Cursor | Coding | Large-codebase, agentic coding |
| Claude Code | Coding | Large-scale refactors and migrations |
| Jasper | Marketing writing | On-brand marketing copy |
| Copy.ai | GTM AI platform | Marketing and sales GTM automation |
| Writer | Enterprise AI platform | Agentic workflows grounded in company data |
| Midjourney | Image and video generation | High-volume image and video production |
| ElevenLabs | Voice | Text-to-speech, voice cloning, and dubbing |
| Runway | Video | AI video and image creation for creative teams |
| Fathom Video | Meetings | CRM-connected meeting notes and summaries |
| Otter.ai | Meetings | Real-time transcription and meeting summaries |
| Hugging Face | Model platform | Building custom AI models |
AI chat assistants for everyday work
ChatGPT (OpenAI). The default general assistant, with 900 million weekly users. It drafts, summarises, codes, and analyses across almost any task, and the Business tier adds shared workspaces and admin controls. Best for broad, all-purpose work. Starts free; Business from $20 to $25 per seat each month; enterprise tier custom.
Microsoft Copilot. AI built into Word, Excel, PowerPoint, Outlook, and Teams, deployed across more than 90% of the Fortune 500. It works on your own documents and email through Microsoft Graph. Best for organisations already standardised on Microsoft 365. From $25 per seat each month on top of a qualifying licence.
Google Gemini. Google’s assistant, folded into Workspace and serving roughly 650 million monthly users. It writes and reasons inside Gmail, Docs, Sheets, and Meet. Best for Google Workspace teams. Included in Workspace plans from $21 per seat each month.
Claude (Anthropic). A general assistant known for long-document work, careful reasoning, and clean writing. Its Team plan adds shared projects and admin tools. Best for research, analysis, and long-form drafting. Starts free; Team and Enterprise from $20 per seat each month.
Grok (xAI). A general-purpose assistant with real-time web access and Google Drive integration, launched for business teams in December 2025. Best for research, analysis, and document-grounded work. Business at $30 per seat each month; Enterprise custom.
Perplexity. An AI answer engine that searches the web and returns sourced, cited responses, with access to proprietary data from PitchBook, Statista, and Wiley on paid plans. Best for organisations that need fast, referenced answers without manual search. Free tier available; Enterprise Pro at $34 per seat each month billed annually.
Poe (Quora). A single platform giving access to ChatGPT, Claude, Gemini, and image, video, and audio generation models in one subscription. Best for teams comparing models or consolidating multiple AI subscriptions. Free for most usage; paid plans from $4.17 per month billed annually.
AI coding tools
GitHub Copilot. The most widely adopted coding assistant, deep inside VS Code and JetBrains. It autocompletes, explains, and reviews code. Best for engineering teams inside the GitHub ecosystem. GitHub Copilot pricing from $10 per month for individuals, $19 per seat for Business, $39 per seat for Enterprise.
Cursor (Anysphere). An AI-first code editor supporting frontier models from OpenAI, Anthropic, Google, and more, with automatic model selection that balances intelligence, cost, and reliability. Best for teams doing agentic coding across large codebases. Individual Pro from $20 per month; Teams Standard at $40 per seat each month.
OpenAI Codex. A cloud-based software engineering agent that runs tasks in parallel sandbox environments: writing features, fixing bugs, and proposing pull requests for review, with agents completing weeks of work in days. Best for engineering teams already on ChatGPT. Included in ChatGPT Business from $20 per seat each month.
Claude Code (Anthropic). An agentic coding tool that runs in the terminal and reads full repositories, with an average enterprise cost of $150–$250 per developer each month. Best for large-scale refactors, migrations, and codebase analysis. Included in Pro at $20 per month; Team Premium from $100 per seat each month.
AI writing and marketing tools
Jasper. An AI platform purpose-built for marketing, trainable on your brand voice, with templates and campaign workflows. Best for on-brand marketing copy at scale. Pro at $59 per month billed annually; Business custom.
Copy.ai. A go-to-market AI platform covering automated workflows and brand-aligned content, with access to OpenAI, Anthropic, and Gemini models. Best for marketing and sales teams scaling GTM with AI. Free plan available; Chat at $29 per month for five seats; Enterprise custom.
Writer. An enterprise AI platform that autonomously plans and executes work grounded in your company data, with a built-in Knowledge Graph and a zero data retention policy by default. Best for enterprises running agentic workflows at scale. Starter plan with monthly or annual billing rumored from $29/mo; Enterprise custom (average pricing around $28,910 as of writing, per Vendr).
AI image, video, and voice tools
Midjourney. An AI image and video generator with four subscription tiers covering everything from exploratory use to high-volume production. Stealth Mode, which keeps images private, requires the Pro or Mega plan. Companies with over $1 million in annual revenue must use Pro or Mega. Basic from $10 per month; Pro at $60 per month.
ElevenLabs. A voice platform covering text-to-speech, speech-to-text, voice cloning, dubbing, sound effects, and music, with plans for individual creators through to large teams. Enterprise adds custom SSO, BAAs for HIPAA customers, custom SLAs, and elevated concurrency. Free tier available; Starter at $6 per month; Business at $990 per month for ten seats; Enterprise custom.
Runway. An AI image and video platform covering text-to-video generation, visual effects, and image creation through its Gen-4 model family. Best for creative and media teams producing professional video content. Free tier available; paid plans from $12 per month; Enterprise custom.
AI meeting and knowledge tools
Fathom Video. An AI meeting assistant that records, transcribes, and summarises Zoom, Google Meet, and Microsoft Teams calls, with automatic CRM sync to HubSpot and Salesforce. Free tier available; Premium runs $19 per month; Team and Business plans from $15 to $25 per seat each month with annual billing ($19 to $34 paid monthly).
Otter.ai. An AI meeting assistant that joins Zoom, Microsoft Teams, and Google Meet calls, transcribes in real time, and produces summaries with action items. Free tier available; Pro at $8.33 per user each month billed annually; Business from $19.99 per user.
AI model and developer platform
Hugging Face. The open platform for AI builders, with over 1 million models, datasets, and AI applications. Best for engineering teams finding, sharing, and deploying machine-learning models. Free to use; Pro account from $9/mo, Team plans from $20 per seat monthly, and Enterprise from $50 per user.
Pick the right platform for your team and get training
The right mix depends on the work. Most enterprise teams pair one general assistant for daily tasks with specialist tools for coding, content, and media, then add a meeting assistant and a model platform as their needs grow.
Once you’ve picked your stack, get hands-on AI training to help your team use it well.